Top 5 Social Apps on Android in Egypt for Q2 2023

During Q2 2023, the leading social apps on the Android platform in Egypt demonstrated notable performance trends. Data from Sensor Tower provides a comprehensive look at the weekly downloads, revenue, and active user metrics for these top apps.

TikTok saw impressive growth in both revenue and downloads. Weekly revenue peaked at around $20.7K by the end of June, with a steady increase from $7.8K at the beginning of the quarter. Downloads also surged, reaching approximately 266K in the week of May 22 and ending the quarter with nearly 200K. Active users increased from 10.1M to 11M over the quarter.

Instagram experienced a consistent rise in revenue, starting at $68 and climbing to $212 by the end of June. Downloads fluctuated, peaking at 211K in late April and stabilizing around 181K towards the end of the quarter. Active users saw a gradual increase, ending the quarter with approximately 10.2M users.

Facebook maintained steady performance in revenue and active users. Revenue showed minor fluctuations, peaking at $429 in the final week of June. Downloads ranged from 106K to 149K, with an upward trend towards the end of the quarter. Active users remained consistently high, ending the quarter with around 32.5M users.

TikTok Lite - Save Data recorded significant download spikes, particularly in early June with 256K downloads. Active users grew from 2.7M to 3.2M over the quarter, showing consistent user engagement.

Facebook Lite had stable download rates, peaking at around 104K in the last week of June. Active users displayed a slight increase, ending the quarter with approximately 3.1M users.

These insights from Sensor Tower highlight the dynamic nature of social app usage in Egypt, with more detailed analytics available on their platform.